'Champindia' - How Amul Celebrated India's T20 World Cup Win

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Popular dairy brand Amul released a special topical to mark India's victory at the ICC Men's T20 Cricket World Cup 2024.

'Champindia' - How Amul Celebrated India's T20 World Cup Win
Amul released a creative topical on a historic cricket victory for Team India

Highlights

  • Amul often releases special illustrations to mark historic occasions
  • It recently posted a topical to celebrate India's World Cup win
  • Find out more about it below

ICC T20 World Cup 2024: The Indian men's cricket team recently emerged victorious at the much-awaited final match against South Africa. The nation is currently in celebration mode as the boys in blue have brought back the T20 World Cup for the second time! People and brands are expressing their jubilation in different ways. Amul, the popular dairy brand, released a signature topical to mark the occasion. The illustration depicts the team's captain, Rohit Sharma, and the Amul girl. The captain is seen clutching the World Cup trophy with one hand and holding up two fingers with the other. He has a big smile.
Also Read: Bhumi Pednekar Celebrated India's T20 World Cup Win In The Sweetest Way

The Amul girl is also in a joyous mood. She holds a plate of buttered bread slices in one hand. With her other hand, she feeds one slice to Rohit Sharma. The text on top reads, "Champindia!" As usual, Amul adds a hint of wordplay in the caption on the topical, which says, "Amul. Nothing Cupares to it." Take a look below:

Also Read: Amul Celebrates Ravichandran Ashwin's 100th Test Win With Heartwarming Topical
Before this, when Team India lost the ODI World Cup last year, Amul shared a reassuring topical. Voicing its continued support for the players, it wrote, "Don't be blue, men in blue". This illustration also featured the Amul girl and captain Rohit Sharma. As for its signature wordplay, Amul chose to comment on the colour that represented the opponents (as well as that of the brand's signature product - butter). Click here to read the full story.

Amul often shares topicals to celebrate cricket-related achievements. It also released one when legendary batsman Virat Kohli completed 50 ODI centuries. Read the full story here.
Also Read: Amul's Topical For Mohammed Siraj, The Cricketer Who Took Four Wickets In One Over

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