People have always turned down unconventional food pairings until recently, when a Twitter user declared Masala Thumbs Up the "best Indian drink."
In the viral video, a man takes a Thums Up bottle and breaks two eggs into it to make a chocolate cake.
This is the latest addition to an ever-growing list of bizarre dishes that have left foodies annoyed. Watch the full video
It's time to get creative with cola - think drinks, desserts, and snacks that are anything but ordinary.