Viral Campaign
Viral Campaign - 2 News Result(s)
Man Lost At Sea Says He Survived On Ketchup; Heinz Wants To Gift Him A New BoatAfter he was rescued, the man revealed he consumed ketchup to stay alive for 24 days. Heinz launched a social media campaign to track him down, which soon went viral.
- How KitKat Turned A Real-Life Chocolate Heist Into A Viral Marketing Win
The video shows a heavy security presence around a KitKat delivery truck
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