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Viral campaign

'Viral Campaign' - 2 New Result(s)
  • Man Lost At Sea Says He Survived On Ketchup; Heinz Wants To Gift Him A New Boat
    Man Lost At Sea Says He Survived On Ketchup; Heinz Wants To Gift Him A New Boat

    After he was rescued, the man revealed he consumed ketchup to stay alive for 24 days. Heinz launched a social media campaign to track him down, which soon went viral.

  • How KitKat Turned A Real-Life Chocolate Heist Into A Viral Marketing Win
    How KitKat Turned A Real-Life Chocolate Heist Into A Viral Marketing Win

    The video shows a heavy security presence around a KitKat delivery truck

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