Mike Jack, a Canadian chilli-eater, holds 4 Guiness World Records for eating the hottest chillies in the world. His latest achievement was eating 3 Carolina Reaper in less than 10 seconds.
King Chilli is considered to be the world's hottest variant of chilli based on the Scoville Heat Units.
One of the many things that puzzle people about those from the Northeast is their obsession for bhut jalokia.
Touted to be one of the hottest chillies in the world, Bhoot Jolokia or Ghost Pepper is a glossy red, plump, chilli variant originating in Assam, India.