'Zomato Gold' allows its members to avail special discounts on food/alcohol bills at partner restaurants. Earlier, Zomato Gold privileges were only available for dining out.
The standoff between restaurant owners and food dining aggregators is likely to continue even as Zomato proposed some changes to its popular loyalty program, to appease restaurants.
NRAI had posted a tweet on August 14 that acted as a clarion call for restaurants to dissociate themselves from some leading aggregator platforms. Here's a range of reactions from restaurateurs and customers.
Restaurants have floated #LogOut campaign on social media to protest against offers-driven paid membership programs such as Zomato (Gold), EazyDiner (Prime).