After a three-year hiatus, PVR INOX has unveiled its revitalized 7-screen Superplex at the Mall of India, Noida. With an aim to create an exceptional movie destination, the cinema introduces innovative concepts like P[XL], IMAX with Laser, and 4DX for the first time in a PVR INOX Multiplex. Strategically situated in one of India's largest shopping malls, this new Superplex offers an immersive cinematic experience that is sure to delight movie enthusiasts.
Unparalleled cinematic offerings with a seating capacity of 1712, the revamped Superplex showcases two remarkable large screen formats - P[XL] and IMAX with Laser. Each format brings its own unique features to enhance the movie-watching experience. The cinema features 4K projectors for ultra-high resolution, sharp, and vibrant imagery. Additionally, advanced Dolby Atmos technology ensures an unparalleled sound experience, while Next-Gen 3D technology adds depth to on-screen visuals. For maximum comfort, the four premium auditoriums are equipped with last-row recliners.
A Culinary Journey In addition to the exceptional cinematic experience, the Superplex offers a gastronomic adventure curated by globally renowned chefs. The extensive food menu includes a variety of delectable options to satisfy diverse palates. Notably, the cinema introduces four distinct culinary concepts: Masala Trail, offering quintessential Indian street food; Swamy's, a South Indian brand; Woks & More, serving a diverse selection of dim sums and rice and noodle bowls; and The Fries Factory, a delightful French fries-based concept. Ajay Bijli, Chairman and Managing Director of PVR INOX Limited, expressed the company's commitment to enhancing the cinema experience by relaunching the Mall of India, Noida Superplex with three exceptional formats. The strategic decision to invest in Uttar Pradesh reflects the state's exponential growth potential and the evolving consumer market.
Renaud Palliere, COO-Luxury Collection & International Business at PVR INOX Limited, expressed excitement about the Superplex's new avatar in Noida's vibrant Sector 18. With a burgeoning population, excellent connectivity, and the presence of blue-chip companies, educational institutions, and residential societies, Noida is poised to embrace another top-tier multiplex that offers bespoke cinematic experiences and gourmet food.
As PVR INOX reopens its Mall of India, Noida Superplex, cinephiles can look forward to a cinematic journey that blends cutting-edge technology, immersive visuals, exceptional sound, and delectable culinary delights. This revamped cinema is set to redefine the movie