Nestle plans to build a coffee centre in southwest China's Yunnan province, according to an agreement.
Peng Yuanguo, vice mayor of Pu'er, said Nestle's investment will help turn Pu'er into China's "coffee capital", buoy the confidence of local coffee producers and offset the negative effects of the sluggish global market."Nestle has confidence in the long-term development of Yunnan," said Heiko Schipper, managing director of Nestle's greater China food and beverage division.Schipper said the company has been increasing its annual purchases of coffee beans in Yunnan. The province has sold 22,000 tonnes of coffee to Nestle over the past two years, Schipper said.Pu'er is the largest coffee plantation centre in Yunnan, where coffee bean output accounts for over 98 percent of the national total output. The city produced 36,500 tonnes of coffee in 2012.
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Peng Yuanguo, vice mayor of Pu'er, said Nestle's investment will help turn Pu'er into China's "coffee capital", buoy the confidence of local coffee producers and offset the negative effects of the sluggish global market."Nestle has confidence in the long-term development of Yunnan," said Heiko Schipper, managing director of Nestle's greater China food and beverage division.Schipper said the company has been increasing its annual purchases of coffee beans in Yunnan. The province has sold 22,000 tonnes of coffee to Nestle over the past two years, Schipper said.Pu'er is the largest coffee plantation centre in Yunnan, where coffee bean output accounts for over 98 percent of the national total output. The city produced 36,500 tonnes of coffee in 2012.