Google Trends Reveal Beer as Delhi's Most Preferred Drink

IANS  |  Updated: July 19, 2017 12:17 IST

Google Trends Reveal Beer as Delhi's Most Preferred Drink
Beer has emerged as the most favourite drink of Delhiites, followed by wine and whiskey, according to search trends on Google. The search trends on Google showed the highest number of alcohol-related queries on weekends in Delhi during first week of July. They picked up post-dusk and peaked anytime from around midnight to early morning the following day.

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Post dusk also, the capital's most searched alcoholic drink is 'Beer', googling for which peaks between midnight and early morning, especially on weekends and on holidays. Vodka and rum also appear on the list but rank lower than beer.

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In 2015, beer queries from Delhi peaked during May-June. These were significantly higher in numbers as compared to the year 2014. Searches from other parts of the country also suggest an overall rise in queries around 'Beer' in 2015, according to Google research.

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In the National Capital Region (NCR), New Delhi stands third right after Noida and Gurgaon in terms of Google search for 'Beer', though it still ranks higher than other cities in the country like Mumbai, Bangalore, Pune and Lucknow.

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Google search trends with the help of a real-time analysis of online searches.


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